When it comes to cost-per-click (CPC) advertising, if you don’t know what you’re doing, you could easily waste a lot of time and money. CPC is available in the sponsored section of most major search engines. Most of these engines are driven by an auction-based bidding system in which keyword costs can range from pennies to $40 per click or more in the most competitive industries. Costs can mount very quickly, which is why you should put your CPC advertising and management into the hands of our qualified professionals at Princeton Internet Marketing. We will use only the best keywords that can maximize profits for you and install tracking tools to measure your Return On Investment (ROI). As part of our suite of services, we also offer setup, monthly management, tracking and reporting services.